This day-long program helped structure and inform our client's strategic planning process. The team rallied around an immerseive approach to assessing relevant industry trends and changes - then analyzed them within the context of their business. In a word, the resulting strategy jams.
State of the industryplanning workshop
The story...
Attend a conference, check your inbox, or meet with a customer. What do you see? Change is everywhere. But how can you separate the key issues from the rest of the noise? Our client needed a killer strategic plan and wanted to make sure the process was best-in-class, informed by the most relevant market data. We answered this ask by tapping into our unique dialogues, as well as our close operator and distributor relationships, to create a dynamic and challenging annual planning program.
The workshop included an in-depth industry overview that delved deeply into current market dynamics, pinpointing the major drivers that would have the greatest impact on our client. Of course there was a hands-on culinary trend element so the team could taste what all the excitement was about. We then facilitated a working session with the cross-functional team to create an action plan. As a result, our client was able to quiet the riot and create strategic success. Now that’s music to our ears.